70% satisfied with terrestrial digital television

By Ken Y-N ( November 29, 2011 at 00:56) ? Filed under Entertainment, Polls

With the digital switch-over finished (with a subsequent massive drop in demand for televisions, but that?s another story), this survey from goo Research, reported on by japan.internet.com, into terrestrial digital television had a look at how people were finding it.

Demographics

Between the 14th and 16th of November 2011 1,089 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.2% of the sample were male. 16.5% in their teens, 18.1% in their twenties, 21.6% in their thirties, 16.0% in their forties, and 21.6% aged fifty or older.

I?m rather satisfied with the whole digital broadcast business. My favourite part is that pressing the data button on most channels gives a three-hourly breakdown of the weather for the next 24 hours in my town, no further fiddling required.

Research results

Q1: Did you know that analogue television broadcasts ended on the 24th of July 2011? (Sample size=1,089)

There were 19 people unable to (or unaware they could) watch terrestrial digital television, so the other 1,070 people were asked the following.

Q2: Compared to before, how satisfied are you with terrestrial digital television? (Sample size=1,070)

Completely satisfied	25.5%
Somewhat satisfied	45.8%
Can?t say either way	26.3%
Somewhat dissatisfied	1.7%
Completely dissatisfied	0.7%

The 26 disgruntled members were asked why they were unhappy (multiple answer); some answers were that it was difficult to understand the functions, the copy limitations are strict, compliant devices are expensive, and the fact that they had to upgrade ? each of these were chosen by 9 people, then 7 people said the picture or sound quality wasn?t what they expected, and 3 said there weren?t any devices they liked. Furthermore, 13 people had other miscellaneous complaints, such as picture or sound degradation in bad weather and the inability to watch other prefectures? broadcasts.

Read more on: goo research,television

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Source: http://feedproxy.google.com/~r/WhatJapanThinks/~3/m39o371ne_A/

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